Wednesday, June 20, 2012

WotW: Clean up your inbox with

Once upon a time e-mail was the primary way people communicated with one another on the Internet. Today, e-mail is like that closet under our stairs – useful, but mostly a place to stuff everything in the off chance you may use it again some day.

Nearly every website you go to these days requires you to register for an account and then they spam your e-mail address with a million e-mails a day. Have you ever tried to unsubscribe from one of these accounts? Every now and then you'll find a nice easy one, but usually it's easier to change your last name on your social security card than to unsubscribe from a list.

Solution?, a service that simplifies your inbox and gets rid of unwanted e-mails. This short video produced by explains more.

To get started, scans your e-mail account for any subscriptions and generates a list of all subscriptions for you. To be honest, I have an e-mail address specifically dedicated to junk mail and I almost never check it. However, every now and then I'll have a service send e-mail to my primary e-mail address. When scanned my account, I was surprised to find I had 22 subscriptions.

Next, you have the option to unsubscribe from any e-mail subscription and it's as easy as clicking the minus sign next to the account. Seriously, could they make it any easier?

No offense, Texas Roadhouse, but you're clogging up my e-mail. Time to go.
Chances are, you won't want to unsubscribe from everything, and will take care of all your remaining accounts by "rolling" them up into categories (lifestyle, entertainment, news, etc). This makes searching for information quick and easy.

On top of this, they will compile this information into a daily digest for you. So, imagine you had four subscriptions in lifestyle, three in news and five in shopping. Typically, your inbox would have a total of 12 separate e-mails. After getting setup with, you will only receive 1 e-mail from (your Rollup) and inside that e-mail you will receive a report of each of those e-mails. You can click on any of the accounts to expand it and see what it contained. does not delete those e-mails from your account, it simply hides them from your view, keeping your inbox nice and clean and really making all those e-mails more manageable.

Oh, and did I mention this was all free? Pretty cool, right?

Currently, only works with Gmail, Google Apps and Yahoo e-mail addresses, though they are always trying to add more. But, honestly, if you're not using Gmail or Yahoo for your e-mail, well, why not?

Go ahead, get started by clicking here. It only takes a few minutes and will simplify your inbox.
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